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Start with just 10 pieces. Get access to 100+ designer brands after approval, with no minimum on reorders.
Free to register • 10-piece first order minimum • No minimum on reorders
Test a category without tying up capital in a huge opening order.
Once you're approved, a single-style reorder is treated the same as a full restock.
Before 2 PM ET, ships that day. After, next business day.
One catalog and one account instead of juggling suppliers.
Every frame ships in its original brand packaging with its case, cleaning cloth, and authenticity card.
Real people help you pick styles based on what's actually selling in your market.
Three problems come up in almost every wholesale relationship. NYWD's process is built around fixing all three.
A short form to start — NYWD sells to businesses only, not individual consumers.
A NYWD specialist reviews your application and gets your account set up.
Once approved, wholesale pricing and available inventory become visible.
Orders before 2 PM ET ship the same day. After that, the next business day.
Same account, same steps. What changes is what you order, how often, and in what volume.
Keep your shelves stocked with recognizable designer styles without committing to huge opening orders.
Stock your online store with recognizable designer styles and reorder inventory as it sells — no minimum after the first order.
Sell without holding inventory yourself — source authentic designer eyewear as orders come in, not before.
Build a category around inventory you can reorder predictably and verify is authentic — sourcing that won't put a listing at risk.
Build a rotating inventory for Whatnot, TikTok Shop Live, and similar platforms, then reorder quickly when something sells.
Order in bulk for holiday gifting or company milestones, sent to a mixed list of employees and clients.
You're not buying from an anonymous listing. NYWD operates from a physical warehouse in Brooklyn, works directly with verified business buyers, and ships designer eyewear in original brand packaging.
140 58th Street, Brooklyn, NY. Book a visit →
Every frame ships with the brand's own case, cleaning cloth, and authenticity card.
A person reviews every account before wholesale pricing is unlocked.
10 pieces on your first order. After that, there's no minimum — a small reorder is treated the same as a full restock.
No — registration is free.
No — the catalog and pricing are only visible after an account is approved. There's no public catalog to browse beforehand.
After you register, a NYWD specialist calls to learn about your business before the account is approved. NYWD doesn't publish a fixed turnaround time for that call — the specialist you speak with can give you the most current timeline.
Yes — NYWD supplies both, alongside optical retailers, live sellers, marketplace resellers, and corporate gifting buyers.
Yes — sellers on Whatnot, TikTok Shop Live, and similar platforms use NYWD to keep inventory in stock between shows.
Yes. Every item ships in its original packaging with the brand's own case, cleaning cloth, and authenticity card.
Orders placed before 2 PM ET ship the same day. Orders placed after 2 PM ET ship the next business day.
Yes — free shipping on your first order, and any US order of 100+ units ships free after that too.
Free returns within 30 days on any defective item.
Free to register. Start with 10 pieces. A specialist verifies your business and completes approval.
Fill out a quick form to unlock special savings on designer eyewear. Get started now.
NYWD sells to commercial buyers only and does not sell to the general public.
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